I read somewhere that this campaign lowered local rape statistics by 11%.
Keep reblogging this. Everyone.
YES YES YES YES YES YES
I have someone in particular who needs to see this!!
I think the slogan don’t be that guy is effective, too. I can guarantee you’ve had or heard a conversation that contains ‘you know, that guy/girl’. that one person everyone knows and hates by the simple emphasis of the word ‘that’.